Afdhel is the Founder and Chief Purpose Officer at Conspiracy of Love, a think-tank and idea incubator that helps Fortune 500 companies 'make money AND do good by harnessing the power of culture and technology.'
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He is an award-winning marketer who worked for Fortune 500 brands such as Procter & Gamble, Heineken, Nokia and Absolut, where he most recently created and ran Absolut Labs, that was highlighted by Forbes as one of three marketing innovation labs to emulate in 2016.
Passionate about business and culture as forces for good, he is also the co-author of the book 'Good is the New Cool: Market Like You Give a Damn' which was #1 New Release on Amazon for Charity and Philanthropy and is available to order here.
He has been a featured speaker at the Cannes Lions, SXSW, TEDx, Advertising Week, The Gathering, the Chief Digital Officer Conference: Silicon Valley, Columbia University and many more.
He is one of the world's leading experts on how to deliver cutting-edge campaigns, content and experiences that harness technology and popular culture, working with world-class artists such as Lady Gaga, Deadmau5 and Kanye West, as well as diverse partners like the TED Conferences, Art Basel, Coachella Festival, and the Andy Warhol Foundation.
Examples include Absolut Reality, the world’s first live streamed virtual reality concert; Absolut Deadmau5, a groundbreaking video game with electronic music superstar Deadmau5; and Absolut Open Canvas, which transformed entire city blocks in Brooklyn and San Francisco into contemporary art installations.
He has a Masters Degree in Media and Communications from the London School of Economics, and an BA Honors Degree in English Literature from King's College London.
Email him: af(at)conspiracyoflove.mobi